Madonna will open Hard Candy gyms in Peru, Argentina, Brazil and Colombia

Madonna will open Hard Candy gyms in Peru, Argentina, Brazil and Colombia. There is already a Hard Candy gym in Santiago, Chile.



The first Hard Candy gym to be opened will be in Buenos Aires, Argentina the first months of 2015. The goal is to open at least 10 new Hard Candy Fitness gyms in 5 years in South America: 2 in Rio de Janeiro and Sao Paulo, and 1 in Lima, Buenos Aires, Bogota and Medellin.



It was revealed to La Tercera by Alex Wiesner, CEO and a member of the Energy Fitness gym chain, which manages Hard Candy Fitness in South America. There will be an investment of $40 million.



Other Hard Candy gyms around the world are in Rome (Italy), Berlin (Germany), Sydney (Australia), Toronto (Canada), Mexico City (Mexico), Moscow and St. Petersburg (Russia).



Source